By Mary Tucker CEIR Blog Manager mtucker@ceir.iaee.com Exhibitions Day Co-Chairs Chris Brown and Megan Tanel, CEM talk with CEIR about the initiative taking place 16-17 June 2014 in Washington, D.C. Visit www.exhibitionsday.org for more information.
Mary Tucker CEIR Blog Manager mtucker@ceir.iaee.com Whether the U.S. government officials in generating commerce “get it” or not, exhibitions and events play a big role in the grand scheme of the U.S. economy. Small start-ups to large corporations who are launching new products participate in trade shows because they make good business sense.Countless reports from […]
By Nancy Drapeau, PRC, Research Director On any work day, a business-to-business exhibition is likely taking place somewhere in America. Events come in many shapes and sizes, from small, regional events to the largest in the world. The channel is a mirror image of the diversity of the U.S. economy. Exhibitions exist for farmers, medical […]
A recent CEIR study, Changing Environment of Exhibitions Study, once again validated the high value and strong ROI provided to companies who participate in business-to-business exhibitions. The overall results of the survey concluded that 85% of the respondents will maintain or increase their participation. While the total sample size is not overly large, the fact […]
Candy Adams, a.k.a. “The Booth Mom®” CTSM, CME, CEM, CMP, CMM I recently attended an industry trade show and was so disappointed by the show floor. No, it wasn’t the exhibit designs that frustrated me, as they seemed especially eye-catching this year. Exhibitors’ messaging was adequate; I could tell at a glance why most of […]
By Chris Brown, EVP Conventions & Business Operations National Association of Broadcasters Research is always full of the good, the bad, the ugly and the subject-to-interpretation. No doubt there is nothing that beats good data for making a case, but there always tends to be a few ways to look at things; and the […]
By Nancy Drapeau, PRC, Research Director In this blog post, I’d like to share a quick overview of research reports that have been published to date in 2014, and what is yet to come in the next few months. This year’s research schedule is aggressive as we aim to conduct research in a broad range […]
By Barry Siskind, President, International Training & Management Company CEIR’s report titled, Trends in Use of Exhibitions, (F05.12) is a must read for show managers and exhibitors alike. One of the many findings focused on attendees reasons for participating in a trade show. Surprisingly the number one reason hasn’t changed in the last thirty years – “look […]
By Nancy Drapeau, PRC CEIR Research Director This week the new edition of the CEIR Index was released. Results reveal that the business-to-business exhibitions channel continues to grow incrementally, in parallel with slow growth of the U.S. economy. And growth in the near-term future is anticipated to accelerate. The Index has tracked the performance of […]
by Adam Polaszewski, Director of Marketing, INXPO Exhibit programs come in many different shapes and sizes. This was evident when walking the expo floor at EXHIBITOR 2014 last week in Las Vegas. From magicians to massive digital LED displays, this was the conference to see the best of the best compete for foot traffic. Having […]
