Media Inquiries: Mary Tucker Sr. PR/Communications Manager +1 (972) 687-9226 mtucker@ceir.iaee.com DALLAS, 3 June 2015 – The Center for Exhibition Industry Research (CEIR) announces the release of its latest Guru report, Separating Signal from the Noise – How to Make Your Emails Better. Written by leading digital strategist, author and speaker Jason Falls, this report provides practical […]
DALLAS, 1 June 2015 – Today, the Center for Exhibition Industry Research (CEIR) released 2015 first quarter data collected for the annual CEIR Index report. Despite the severe winter, the performance of the business-to-business exhibition industry, as measured by the CEIR Total Index, posted a year-on-year gain of 4.6 percent (see Figure 1). This increase […]
Breaking News: 2014 CEIR Index Results ReleasedExhibition Industry Continues Upward Climb DALLAS, 13 April 2015 – Today, the Center for Exhibition Industry Research (CEIR) released the CEIR Index Report. The CEIR Index analyzes the 2014 exhibition industry and provides a future outlook for the next three years. In 2014, the Total Index increased by a […]
DALLAS, 23 March 2015 – Today, the Center for Exhibition Industry Research (CEIR) announced the release of two reports from a groundbreaking study on data analytics practices among business-to-business exhibition organizers. The first report, Use of Analytics by Today’s Business-to-Business Exhibition Organizers, documents overall trends in use of analytics. The second report, The Roads Traveled […]
DALLAS, 4 March 2015 – Today, the Center for Exhibition Industry Research (CEIR) released fourth quarter data collected for the annual CEIR Index report. The performance of the business-to-business exhibition industry, as measured by the CEIR Total Index, continued to improve during the fourth quarter of 2014. The fourth quarter of 2014 marked the eighteenth […]
Dallas, 3 March 2015 – Today, the Center for Exhibition Industry Research (CEIR) announced the release of its latest report, The Marketing Spend Decision. This study profiles marketing channel spending of business-to-business exhibitors from small to large-sized organizations, across all exhibition industry sectors. “This report offers exhibitors an invaluable tool to determine whether their marketing expenditures, […]
DALLAS, 3 February 2015 – The Center for Exhibition Industry Research (CEIR) announces the release of its latest Guru report, The Right Place to Exhibit – A Strategic Approach. Written by internationally renowned exhibit marketing expert Barry Siskind, this report provides a comprehensive framework for new and veteran exhibitors to use when building or evaluating […]
DALLAS, 21 January, 2015 – Today, the Center for Exhibition Industry Research (CEIR) announced the release of its Quick Guide on Attendee Preferences by Industry Sector, a useful tool for planning marketing strategies to targeted attendees. This five-page report provides a visual presentation of key findings from the What Attendees Want from Trade Exhibitions study […]
DALLAS, 16 December 2014 – Today, the Center for Exhibition Industry Research (CEIR) released third quarter data collected for the annual CEIR Index report. Performance of the business to business exhibition industry, as measured by the CEIR Total Index, continued to improve during the third quarter of 2014. The growth accelerated from a revised year-on-year […]
BREAKING NEWS: CEIR Releases Update of How the Exhibit Dollar is Spent Report Includes Total Direct Spending Estimate in Dollars PALM HARBOR, Fla., 5 December 2014 – Today, the Center for Exhibition Industry Research (CEIR) President & CEO Brian Casey, CEM announced the release of How the Exhibit Dollar is Spent, a popular report last […]